Education marketing that fills every intake.
SEO, paid and social campaigns for schools, colleges, coaching institutes and edtech brands — reaching students and parents throughout a long, research-heavy decision.
- Course & program pages
- Admission-season campaigns
- Parent & student journeys
At a glance
- Best for
- Schools, colleges, edtech
- Focus
- Admissions
- Peak
- Season-aware plans
Admissions start months before the form is filled.
Students and parents research for months: courses, fees, rankings, placements, reviews, scholarships and comparisons with other institutes. They search on Google, ask AI assistants and watch YouTube long before they enquire.
We build visibility across that whole journey — course and program pages that rank, content that answers real questions, strong reviews and campaigns timed to your admission cycle — so your institution is on the shortlist when the decision is made.
Reporting focuses on enquiries, applications and enrolments, not just traffic.
What we focus on
- Course and program pages with complete details
- Fees, eligibility and placement content
- Admission-season paid campaigns
- Reviews and alumni stories
- Lead nurturing through email and WhatsApp
Built for education brands.
Marketing planned around your academic calendar.
Program SEO
A strong page for every course, program and campus.
Student-question content
Answers to the questions students and parents ask.
Admission campaigns
Google and Meta campaigns timed to intakes.
YouTube & video
Campus tours, faculty and student stories.
Reviews & rankings
Reputation on the platforms students check.
Enrolment tracking
From first visit to application and enrolment.
A clear process, from first audit to steady growth.
You always know what we are working on, why it matters and what comes next. No surprises, no jargon.
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01
Week 1–2
Audit & discovery
We audit your site, competitors and current visibility on Google and AI platforms — and learn how your business actually makes money.
- Technical & content audit
- Competitor gap analysis
- AI visibility check
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02
Week 2–3
Strategy & roadmap
You get a written, prioritised plan: which keywords, pages and fixes come first, and what results to expect along the way.
- Keyword & topic map
- 90-day roadmap
- Agreed KPIs
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03
Month 1 onwards
Execution
Our team ships the work every week — technical fixes, new and improved pages, links and local profile updates.
- Technical fixes
- Content & on-page SEO
- Links & digital PR
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04
Every month
Report & refine
A plain-language report and a call to review results, then we double down on what is working best.
- Monthly report
- Strategy call
- Ongoing optimisation
Results our clients talk about.
The best measure of our work is what happens to our clients’ businesses. Here is what a few of them say.
Within a few months our service pages were ranking for the searches that actually bring in enquiries. The monthly reports are the first marketing reports I genuinely read.
Education marketing questions.
Straight answers about how SEO works, what to expect and how we work with you.
Still have a question?
Talk to a strategist. We usually reply within a few hours on working days.
Ideally 6–9 months before. SEO and content need time to build, while paid campaigns ramp up closer to admission dates.
Yes. Coaching, test prep, online courses and edtech platforms all benefit from search-led marketing, with different funnels for each.
Yes. Each campus gets its own local visibility and landing pages, with shared program content.
Enquiries, applications and enrolments by channel and program — not just website traffic.
Services for education.
Start with a free audit — we will tell you exactly where the opportunities are.
Get Free Audit