Be the brand AI assistants recommend.
People now ask ChatGPT, Gemini, Perplexity and Google’s AI Overviews instead of scrolling through links. We make your brand easy for these assistants to understand, trust and cite — alongside strong Google rankings.
- AI visibility tracking
- GEO & AEO content
- Entity & schema work
At a glance
- Platforms tracked
- 12+
- First insights
- 2 weeks
- Works with
- Your existing SEO
Search has a new front page. Be on it.
AI SEO — also called Generative Engine Optimisation (GEO) or Answer Engine Optimisation (AEO) — is the practice of getting your brand mentioned, recommended and cited inside AI-generated answers.
AI assistants build their answers from sources they consider clear, consistent and trustworthy. They favour pages that answer questions directly, brands described the same way across the web, real expertise and evidence, and well-structured data. Many of these overlap with good SEO — but AI search adds new things to measure and new gaps to close.
We start by measuring how often you appear today across the major assistants for the questions your customers ask, then work on the content, entity and authority signals that change those answers.
AI SEO matters for you if…
- Customers research your category on ChatGPT or Perplexity
- Competitors are named in AI answers and you are not
- AI tools describe your business incorrectly
- Google AI Overviews appear above your rankings
- You want to be ready for how search is changing
How we build your AI visibility.
A practical programme that works across every major AI assistant — and supports your Google rankings at the same time.
AI visibility tracking
How often your brand is mentioned and cited for the questions that matter.
Answer-first content
Pages structured to answer questions clearly and quotably.
Entity & brand consistency
One clear description of who you are, everywhere it appears online.
Structured data
Organisation, product, service and FAQ schema that machines can read.
Authority & citations
Mentions on the publications and communities AI tools trust.
Original data & expertise
Research, case studies and expert insight that AI prefers to cite.
AI Overviews optimisation
Targeted work on queries where Google shows AI answers.
Share-of-voice reporting
Your visibility vs competitors across AI platforms, every month.
From invisible to recommended.
We measure first, then improve the signals AI assistants rely on.
-
01
Weeks 1–2
Measure
We test the questions your customers ask across the major AI assistants.
- Prompt set
- Visibility baseline
- Competitor share
-
02
Week 2–3
Diagnose
We find why competitors get cited and what is missing for your brand.
- Source analysis
- Entity gaps
- Content gaps
-
03
Month 1 onwards
Optimise
Content, schema, entity and authority work on the biggest gaps.
- Answer-first pages
- Schema & entities
- Digital PR
-
04
Every month
Track
Visibility and citations re-tested and reported against competitors.
- Monthly re-test
- Share-of-voice report
- Strategy call
Results our clients talk about.
The best measure of our work is what happens to our clients’ businesses. Here is what a few of them say.
Within a few months our service pages were ranking for the searches that actually bring in enquiries. The monthly reports are the first marketing reports I genuinely read.
AI SEO questions.
Straight answers to the questions we hear most about this service.
Still have a question?
Talk to a strategist. We usually reply within a few hours on working days.
It builds on it. Strong SEO foundations help AI visibility, but AI search also rewards clear answers, consistent brand information, expert content and third-party mentions — and it needs its own tracking.
ChatGPT, Google Gemini and AI Overviews, Perplexity, Microsoft Copilot, Claude, Meta AI and others. We focus on the ones your customers actually use.
No. AI answers vary and no one controls them. We improve the signals these tools rely on and measure your visibility over time so you can see the change.
We run a fixed set of questions your customers ask across each platform on a regular schedule and record whether your brand is mentioned, recommended or cited — and who appears instead.
Yes. Many AI tools pull from search results, and Google is still the largest source of traffic for most businesses. AI SEO works best as part of a complete SEO programme.
Optimise for every assistant.
Start with a free audit — we will tell you exactly where the opportunities are.
Get Free Audit