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Claude SEO

Be part of Claude’s research answers.

Claude, from Anthropic, is widely used by professionals for research, analysis and writing — and can search the web for current information. We help your brand appear accurately when Claude researches your field.

  • Expert-level content
  • Crawler access review
  • Claude answer tracking
Claude AI assistant concept

At a glance

Platform
Claude by Anthropic
Popular with
Professionals & teams
Answers from
Training + web search
Overview

A favourite of professionals — who make buying decisions.

Claude is widely used at work — by analysts, developers, marketers and decision-makers — for research, summarising documents and drafting. When it searches the web, it shows the sources it used, and its answers often shape how professionals understand a market or shortlist vendors.

That audience values depth, accuracy and evidence. Content that explains a topic thoroughly, backs claims with sources and data, and comes from clearly credible authors is more useful to Claude — and to the people reading its answers.

We also check that your site’s robots settings treat Anthropic’s crawlers the way you intend.

Claude visibility matters if…

  • You sell to professionals or businesses
  • Your buyers do in-depth research
  • You publish technical or expert content
  • Your category involves comparisons and analysis
  • You want your expertise reflected accurately
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What’s included

How we optimise for Claude.

Platform-specific work, on top of strong AI SEO foundations.

In-depth content

Thorough explanations professionals rely on.

Evidence & sources

Claims backed by data and references.

Author credibility

Clear expertise behind every piece.

Crawler settings

Robots rules for Anthropic’s crawlers, set deliberately.

Industry mentions

Presence on respected professional sources.

Claude tracking

Testing Claude’s answers for your key questions.

How it works

How we improve Claude visibility.

A clear process with regular check-ins and reporting.

  1. 01
    Weeks 1–2

    Test

    Your brand and competitors tested in Claude for real customer questions.

    • Prompt set
    • Baseline
    • Competitors
  2. 02
    Week 2–3

    Diagnose

    Which sources Claude relies on, and where you are missing.

    • Source analysis
    • Gaps
    • Priorities
  3. 03
    Month 1 onwards

    Optimise

    Content, data and authority improvements.

    • Content
    • Data & schema
    • Mentions
  4. 04
    Monthly

    Track

    Re-testing and reporting your share of answers.

    • Re-test
    • Share of voice
    • Report
FAQ

Claude SEO questions.

Straight answers to the questions we hear most about this service.

Still have a question?

Talk to a strategist. We usually reply within a few hours on working days.

Yes, when web search is enabled it retrieves current information and shows the sources used.

It is especially popular with professionals and businesses for research, writing, coding and analysis.

If you want your content to be retrievable for Claude’s answers, important pages should be accessible. We explain which crawlers do what so you can decide.

The foundations are shared, but audiences and sources differ. Claude’s professional user base rewards depth and evidence especially.