Advertise where people ask AI for answers.
Advertising inside AI assistants like ChatGPT is a new, fast-changing channel. We help you test it early and sensibly — with clear goals, careful budgets and proper measurement — where it is available for your market.
- Early-access guidance
- Test-and-learn budgets
- Clear measurement
At a glance
- Stage
- Emerging channel
- Approach
- Test & learn
- Availability
- Varies by market
A new place to meet buyers — approached carefully.
Millions of people now ask AI assistants for product recommendations, comparisons and advice. Ad formats inside these assistants are beginning to appear, and early advertisers often benefit from lower competition while the channel matures.
Because the platforms, formats and targeting options are still changing, we treat AI-assistant advertising as a structured experiment: small test budgets, clear success metrics and honest reporting about what works for your business — alongside the proven channels you already rely on.
We also make sure your organic AI visibility is strong, so paid placements are supported by the answers AI tools already give about you.
Worth testing if…
- Your buyers research with ChatGPT or similar tools
- You want to be early on a new channel
- You already have solid search and social ads
- You can set aside a test budget
- You want honest measurement, not hype
How we approach AI ads.
Careful testing on a channel that is still evolving.
Availability check
Which AI ad options exist for your market today.
Test design
Clear hypotheses, budgets and success metrics.
Ad & offer creative
Messaging suited to conversational contexts.
Measurement setup
Tracking conversions from AI-assistant traffic.
Organic AI visibility
Strengthening how AI tools describe you.
Honest reporting
Comparing results with your other channels.
How we run tests.
A clear process with regular check-ins and reporting.
-
01
Week 1
Assess
Availability, fit and goals for your business.
- Channel check
- Goals
- Test budget
-
02
Weeks 1–2
Set up
Accounts, tracking and creative prepared.
- Tracking
- Creative
- Launch plan
-
03
Weeks 2–8
Test
Controlled tests with close monitoring.
- Launch
- Monitoring
- Iterations
-
04
After test
Decide
Scale, adjust or pause based on results.
- Results review
- Recommendation
- Next steps
Results our clients talk about.
The best measure of our work is what happens to our clients’ businesses. Here is what a few of them say.
Within a few months our service pages were ranking for the searches that actually bring in enquiries. The monthly reports are the first marketing reports I genuinely read.
ChatGPT Ads questions.
Straight answers to the questions we hear most about this service.
Still have a question?
Talk to a strategist. We usually reply within a few hours on working days.
Not yet. Availability, formats and eligibility are rolling out gradually and vary by country and account. We check what is available for you before recommending anything.
Start with a modest test budget you are comfortable treating as an experiment, and scale only on evidence.
Unlikely, at least for now. AI-assistant ads are best tested alongside proven channels.
Yes — arguably more so. Being recommended organically in AI answers builds trust that paid placements alone cannot.
Related services.
Start with a free audit — we will tell you exactly where the opportunities are.
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